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Kylee Hawkinson Design
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Mr. Sid // Sidney Brand Launch

Art direction // Brand extension // Publication and layout // Production

Mr. Sid is a high-end men’s clothier located in Boston, Massachusetts. Their offering includes the finest international brands, made-to-measure services, custom tailoring, style advice, closet organization, and a premium shopping experience with cocktails.

In 2019 they launched their first owned brand, Sidney. The brand offers exclusive made-to-measure clothing with an emphasis on craftsmanship and self-expression – for both men and women.

Ostrom Creative helped introduce Sidney to the world via a magazine ad and promotions for the official in-store launch event.

Client: Mr. Sid
Agency: Ostrom Creative
Creative Director: Cara Ostrom
Design Lead: Kylee Hawkinson

05-Sidney-Ad.png
Site_Mr Sid.jpg
01-Sidney-Launch-Invite-Suite.png
02-Sidney-Launch-Invite.png
03-Sidney-Launch-RSVP-Env.png
Site_Mr Sid copy.jpg
04-Sidney-Program.png

© Kylee Hawkinson Designs 2025. Additional credit noted for all works herein.